This article is for all of those beginning marketers thrust into digital marketing for different geographies or global site awareness. Veterans can even appreciate the views we are going to show as hopefully they’re describe new screens and angles not previously considered. It’s time to explore audience languages spoken and locations users access your site […]



This article is a simple guide for those marketers just learning Google Analytics or us veterans who simply haven’t had the time to dive into where things are located within the Google Analytics dashboard. Let’s look at the simple demographics: Age and Gender. Age and Gender tracking is marketing 101. These simple demographics are the […]



At ENDURANCE, we often get asked, “What’s the minimum we can do for x…” especially with anything related to SEO (search engine optimization), and Schema is no exception. So, let’s talk about the bare minimum Schema data you should implement on your website. If you do nothing else with schema, here are the top five […]



It’s time to dive into the ENDURANCE vault and share another huge inside peak and how we tell clients to format informational pages. Toward the end of 2020, we really want to help everyone understand just how important User Experience is, and laying out content properly really helps with engagement metrics that Google tracks. Formatting […]



There’s a lot to cover when it comes to a website’s link profile. Yet, it seems like such a simple topic; get a bunch of links, and your site gets known, right? Well, not really. In our estimation, to have a healthy and diverse link profile, there’s an approach and methodology. In this article we’ll […]



In our SEO Audit’s for clients (big or small), we check over one hundred individual items. We go as deep as we can. What we check for in an SEO AUDIT – Checklist: I’d like to share at a high level what we check for when we’re running an audit on a website. Here are […]



Whether you’re a small business just looking for a brochure website or a large corporation with a sophisticated, enterprise-sized site, below is a list of 5 major mistakes to avoid when building a new site (or retrofitting an existing one).   #5. Typos: content typographical errors, especially with keywords. This issue really is a two-headed […]



Introducing Facebook Advertising Tips. Part of the ENDURANCE Marketing Tips series, we’ll explore tips (and tricks) to make your Facebook Ad Campaigns pop in the era of sensitive AI and even more insensitive advertisers.   Subscribe to #FacebookAdTips on any social platform Follow @thinkendurance on Twitter Follow @endurancegrams on Instagram Follow @ENDURANCE on LinkedIn   […]



Hello Marketing Community, We’re having a virtual search marketing session to answer questions we all may have during the covid/corona virus (everyone work from home) time period. We have clients pause their campaigns – as i’m sure you have – and we could a brain share session. https://www.meetup.com/Marketing-and-Advertising-by-ENDURANCE/events/269752529/ We’re going to start the conversation off […]



Take a peak at tour first Case Study of 2020. We focus on results we were able to achieve by turning around the organic search presence of a leading fitness brand in only 8 short months.   DOWNLOAD THE CASE STUDY  »  |  Contact ENDURANCE to view this client’s ROI » What can we do for you?