Old-school SEOs (Search Engine Optimization strategists) may disagree or even focus solely on the technical aspects they know (and can see) have tangible results. Some strategists have told me brand means nothing to them, that brand involvement with SEO is a figment of some inexperienced marketer’s imagination they only pitch to prospective clients to try […]



Depending on what point in the calendar year is an organization’s fiscal year, client-side leaders in charge of digital marketing efforts have already planned their future (2020) goals. Goals Senior Digital Marketing Managers are focusing on According to Altimeter’s recent Digital Marketing survey conducted Q2, 2019 that targeted senior marketers around the globe, here are […]