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Read Time: 4 minutesGUIDANCE FOR THE MODERN MARKETER #1 IN THIS EDITION (September 2024) How To Repurpose Your Long-form Content (& Why it’s Important) Do You Need A CMO? Or Can You Leverage Fractional CMO Services? Top 3 AI Tools Every Marketer Shouldn’t Be Without What You’re Doing Wrong With Your Video Shorts SUPERCHARGE YOUR […]
Read Time: 6 minutes(Updated August 1, 2024) The SEO world has been abuzz with revelations from the massive leak of Google’s internal documents about how the search engine works. It’s been two months now, and these documents – which were accidentally revealed publicly – offer unprecedented insights into the intricate workings of Google’s search algorithms. From the confirmation […]
Read Time: 6 minutesIn one of our recent blog articles we talked about the top challenges facing marketers in 2023. It included 24 different challenges marketers believe will haunt them as they sleep this year. However, the number one biggest challenge was catching the customer’s attention. Competition is stiff these days. Heck, go to the grocery store and […]
Read Time: 8 minutesLately, I’ve observed many marketers incorrectly discussing the customer journey using buying stage terms. Or visa-versa, describing consumer buying stages using customer journey lingo. And one can understand why there may be blurred lines. For example, as a consumer goes through the buying stages, some might call this a journey in decision making. Or as […]
Read Time: 2 minutesDepending on what point in the calendar year is an organization’s fiscal year, client-side leaders in charge of digital marketing efforts have already planned their future (2020) goals. Goals Senior Digital Marketing Managers are focusing on According to Altimeter’s recent Digital Marketing survey conducted Q2, 2019 that targeted senior marketers around the globe, here are […]
