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{"id":281,"date":"2024-01-24T07:17:15","date_gmt":"2024-01-24T07:17:15","guid":{"rendered":"https:\/\/azadvertising.co\/?page_id=281"},"modified":"2024-04-23T19:20:05","modified_gmt":"2024-04-23T19:20:05","slug":"content-marketing","status":"publish","type":"page","link":"https:\/\/azadvertising.co\/services\/content-marketing\/","title":{"rendered":"2.3 Content Marketing Services"},"content":{"rendered":"

[vc_row gap=”35″][vc_column width=”1\/2″ css=”.vc_custom_1705531019199{background-color: #495159 !important;}” el_class=”end-div-left”][vc_column_text css=”.vc_custom_1706159773566{margin-top: 13% !important;margin-right: 7% !important;margin-bottom: 0px !important;margin-left: 7% !important;padding-bottom: 0px !important;}”]<\/p>\n

Our Content
\nMarketing Services<\/span><\/h1>\n

[\/vc_column_text][vc_column_text css=”.vc_custom_1706159849804{margin-right: 28% !important;margin-bottom: 10px !important;margin-left: 7% !important;padding-bottom: 0px !important;}”]Where content impacts emotions<\/span><\/strong> – we create content that matters! Content that speaks as your company speaks and pushes the buttons that need to be pushed.<\/span>[\/vc_column_text][vc_btn title=”CONTACT US” style=”flat” shape=”square” color=”white” align=”right” i_align=”right” i_icon_fontawesome=”far fa-envelope” add_icon=”true” link=”url:https%3A%2F%2Fazadvertising.co%2Fcontact-us%2F|title:Privacy%20Policy” el_class=”end-btn-services-top-row”][\/vc_column][vc_column width=”1\/2″ css=”.vc_custom_1706163928199{background-image: url(https:\/\/azadvertising.co\/wp-content\/uploads\/2024\/01\/content-marketing-services-by-az-ad-co-2.jpg?id=336) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}” el_class=”end-div-right”][vc_empty_space][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1713382021034{margin-top: 32px !important;margin-bottom: 32px !important;}”][vc_column width=”1\/6″][\/vc_column][vc_column width=”2\/3″][vc_single_image image=”15684″ img_size=”full” alignment=”center” css=”.vc_custom_1713900002760{margin-bottom: 0px !important;padding-bottom: 0px !important;}”][\/vc_column][vc_column width=”1\/6″][\/vc_column][\/vc_row][vc_row][vc_column width=”2\/3″ css=”.vc_custom_1705990048848{padding-right: 4% !important;}”][vc_row_inner][vc_column_inner][vc_column_text css=”.vc_custom_1706163072000{margin-top: 20px !important;}”]<\/p>\n

How We Create Impactful Content<\/span><\/h2>\n

WE MAKE COMPLEX CONTENT WITH USER INTENT.<\/h3>\n

Content designed to achieve specific goals and move users through a productive journey.<\/p>\n

[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner width=”1\/6″][vc_column_text]<\/p>\n

1)<\/strong><\/p>\n

[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”5\/6″][vc_column_text css=”.vc_custom_1706163162929{margin-bottom: 16px !important;padding-bottom: 0px !important;}”]SET THE OBJECTIVE:<\/strong> <\/span>we set the objective for each piece of content by clearly defining performance KPIs. Whether the goal is to increase brand awareness or drive sales, tracking how every piece of content performs is essential.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner width=”1\/6″][\/vc_column_inner][vc_column_inner width=”5\/6″][vc_empty_space height=”20px”][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner width=”1\/6″][vc_column_text]<\/p>\n

2)<\/strong><\/p>\n

[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”5\/6″][vc_column_text css=”.vc_custom_1706163187030{margin-bottom: 16px !important;padding-bottom: 0px !important;}”]CONDUCT RESEARCH:<\/strong> <\/span> we conduct research for content creation by analyzing market trends, understanding target audience preferences, and evaluating competitor content strategy and gaps to ensure content topics move the needle with users.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner width=”1\/6″][\/vc_column_inner][vc_column_inner width=”5\/6″][vc_empty_space height=”20px”][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner width=”1\/6″][vc_column_text]<\/p>\n

3)<\/strong><\/p>\n

[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”5\/6″][vc_column_text css=”.vc_custom_1706163212131{margin-bottom: 16px !important;padding-bottom: 0px !important;}”]BUILD & IMPLEMENT:<\/strong> <\/span>we create content by carefully structuring targeted messages and creative visuals that promote engagement. We implement said content across a multitude of platforms on behalf of our clients.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner width=”1\/6″][\/vc_column_inner][vc_column_inner width=”5\/6″][vc_empty_space height=”20px”][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner width=”1\/6″][vc_column_text]<\/p>\n

4)<\/strong><\/p>\n

[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”5\/6″][vc_column_text css=”.vc_custom_1706163267055{margin-bottom: 16px !important;padding-bottom: 0px !important;}”]AMPLIFY TRAFFIC:<\/strong> <\/span>we recommend that all content be amplified through organic or paid mediums. We like to plan for owned media amplification (e.g., organic social media) and\/or paid media placements (e.g., Google or social ads).[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner css=”.vc_custom_1705972108415{margin-top: 0px !important;margin-bottom: 0px !important;padding-top: 0px !important;padding-bottom: 0px !important;}”][vc_column_inner width=”1\/6″ css=”.vc_custom_1705972026984{margin-top: 0px !important;margin-bottom: 0px !important;padding-top: 0px !important;padding-bottom: 0px !important;}”][\/vc_column_inner][vc_column_inner width=”5\/6″ css=”.vc_custom_1705972035910{margin-top: 0px !important;margin-bottom: 0px !important;padding-top: 0px !important;padding-bottom: 0px !important;}”][vc_empty_space height=”20px”][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner width=”1\/6″][vc_column_text]<\/p>\n

5)<\/strong><\/p>\n

[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”5\/6″][vc_column_text]TRACK & ADAPT:<\/strong> <\/span>if you’re scrolling through our site, you’re used to this step by now. we\u2019ve set the KPIs above with a specific marketing objective \u2013 now it\u2019s important to track performance of each piece of content, learn, and adjust.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column width=”1\/3″ css=”.vc_custom_1705973698329{padding-top: 12px !important;}”][vc_row_inner el_class=”end-div-right-5″ css=”.vc_custom_1705987925614{margin-left: 12px !important;padding-top: 2% !important;padding-right: 7% !important;padding-bottom: 2% !important;padding-left: 9% !important;background-image: url(https:\/\/azadvertising.co\/wp-content\/uploads\/2024\/01\/bg-marketing-services-free-consultation.png?id=134) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vc_column_inner css=”.vc_custom_1705963582894{padding-bottom: 20px !important;}”][vc_column_text css=”.vc_custom_1706163619779{margin-top: 7% !important;margin-bottom: 7% !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”]<\/p>\n

Get A FREE<\/span> Content Marketing Consultation within 24 hours<\/h3>\n

We believe in the power of storytelling to create connections.<\/strong><\/span><\/p>\n

Our content marketing services are designed to captivate your audience’s attention, foster engagement, and drive conversions.[\/vc_column_text]